BOOT CAMP NAME CHANGE?

I need help.

We are exploring changing the name of "Boot Camp" class. For several months I have felt that our current label does not relate all the things we do. We have a military style class in some ways but there is a lot that is more like pre season conditioning for most sports. The organization and training effectiveness is similar to the military but we go beyond the standard regimen.

Too many people are dressing up aerobics classes with some circuit training and calling them Boot Camps. The consumer out there see Boot Camp and things of an aerobics instructor having you do squats and push ups. The other classes are not designed to be a strength and conditioning courses, they are trying to be a filler class offering a full body workout. We need to differentiate.

Changing the name will make people understand how different we are. Any input you have would be great.

Please post suggestions.